Naturally, a global leader in digital office equipment knows a thing or two about color. Why the predilection for green? Because "green" concepts-conserving and recycling resources, conserving energy and preventing pollution-are close to our hearts. And more and more people today feel the same way.
Even hard-headed business types are acquiring a soft spot for sustainable practices. After all, what's good for the earth is good for the bottom line as consumers reward companies with responsible policies and innovative solutions. A classic win-win situation.
At Ricoh,profitability and sustainability go hand in hand. Our eco-minded efforts include technologies to improve energy efficiency and reduce climate-warming emissions; production processes designed to result in zero waste to landfills; recyclable, energy-efficient products; a green suppliers pipeline; and a global environmental management system.
We've already spun our green policies into another color: gold. The World Environment Center(WEC) awarded Ricoh its 2003 Gold Medal for International Corporate Achievement in Sustainable Development.
Now we want to share the ways to make the world a greener place.
One Gold Medal is awarded each year by the WEC,a U.S.-based non-profit organization.